Animation Fallback Image

Resources Informa­tion into insight

See how phygital is changing the banking world for card issuers, with these industry surveys and reports.

Key Note: How can we create a phygital customer journey?

In his keynote speech at the European Payment Conference, Rüdiger Vogt, Head of Payments 4.0 at G+D, answered this question. "While simplification is important, a whopping 72% of customers rate personalization as highly important in today's financial services landscape," Vogt mentions. Offering customers individuality is only one way into the phygital world. Learn what else there is to do and watch the whole keynote here.


Trend Report on phygital

GlobalData’s sector survey, involving extensive interviews with C-level professionals in both traditional banks and neobanks.

  • 26 banks surveyed across the Americas and EMEA
  • 45 interviews annotated and summarized
  • 14 informative charts and graphs compared
  • Over 30 top-level findings noted

Whitepaper: the phygital landscape

This specially commissioned whitepaper explores the trends driving the sector, with notes on competitive advantages a phygital strategy enables plus recommendations for action.

  • Part 1: Six factors transforming card issuance
  • Part 2: Success strategies for a phygital future
  • Part 3: Convego® – the enabling ecosystem

Infographic on phygital

A concise summary of GlobalData’s banking survey, with the most important points and trends identified in one graphic.

  • All 6 driving factors
  • All 4 success strategies
  • 10 selected statistics